Sustainability Blog
The truth is, much of the world’s social and environmental problems can be solved by literally redesigning our world. As a marketing and creative agency in Durango, Colorado, with global impact, Live Creative Studio works with both entrepreneurs and established companies to innovate through purpose-driven branding and marketing. Some call it eco-marketing or sustainable marketing, while others call it marketing for conscious, green, or B Corporations. We call it purpose-driven marketing. We design for impact. We design to change the world no matter how you define your company. To explore this idea of re-designing our world, I teamed up with […]
Read MoreMarketing Sustainability What’s in a word? Everything. It holds memories, smells, assumptions, beliefs, colors, positions, ideas, right and wrong. A word is loaded; a single word can communicate entire worlds. What does the word ‘Sustainability’ communicate? What kind of world does it hold out as possible? To my mind, even ‘Photosynthesis’ sounds sexier. Who wants to sustain? Stay the same? Who wants to be regulated and or told how to live and what to believe, as if the word Sustainability holds the truth? Who wants a business that does great things for the planet, but fails financially, as is the […]
Read MoreCarbon—From Enemy to Resource What does sustainable business have to do with climate change? Our global economy today was built on cheap fossil fuel energy (carbon stored in the ground), which has fueled a never-ending thirst for more and more energy to keep it going and growing. While many point at business as the evil destroyer of the planet, I do not. I believe growing business is natural—everything in nature is growing; it is our natural order and drive. That said, I do believe that business must reinvent itself as a force for environmental and social good and take the […]
Read MoreThe end of summer has arrived, and with it, our new September desktop graphics. This month’s selection features minimalistic linear designs, pastel colors & retro vibes: marking the transition from lazy summer days to crisp fall evenings. Download September Background Download Good Vibes Only Background Download Calendar Background Download Sunburst Background Live Creative is a sustainable business, marketing, and shopping hub. Our Creative Studio offers authentic marketing, branding, and sustainable business expertise to ethical, sustainable, and purpose brands. And Sustainable Business Team offers sustainability strategy and goals setting as well as sustainable packaging services. And, our Lifestyle Team curates our global Sustainable Marketplace, the Durango […]
Read MoreWritten by guest blogger Dorothy Parker, Owner + Sustainable Interior Designer at d+b design | Durango, Colorado Many brands, companies and services offer up tag words such as “sustainable”, “environmentally friendly”, and “eco-friendly”. What do these claims mean? Short answer, it varies and unless it’s coming from a certified sustainable business or their product is certified (cradle-to-cradle, circular, fair trade, forest certified, etc.), it’s purely for marketing purposes (aka Greenwashing). Sustainable interior design can mean many different things. For d+b design it means striving for better and healthier products for your home. With a certification as a Green AP from […]
Read MoreWhen it comes to fashion, less is more in terms of sustainability. The fashion & retail industry produces 10% of all carbon emissions, and an excessive amount of unwanted clothing winds up in landfills every year. While we’re excited for all the new warm-weather clothes and bright patterns, we can’t ignore the impact fast fashion is having on our planet. We all have a responsibility to make conscious, informed choices about the brands that we support, and we’re excited to share our list of those that are striving to make sustainable fashion accessible to everyone—and that we proudly support ourselves. […]
Read MoreLocal Eco-Friendly and Green Business Boom Durango, Colorado is not like other mountain towns; we’re uniquely geographically located where the dessert meets the Rocky Mountains. Half an hour in any direction and you have access to river rafting, mountain biking on world class trails and ebiking along our Animas River or hiking at 10,000+ feet. Our location also brings forth an eclectic mix of ranching, Native American Tribes, and outdoor enthusiasts who call Durango home. The uniting force here in our small rural mountain town is our mutual love of the land. Locals and transplants alike make care for our […]
Read MoreEco-Friendly and Fair Trade Denim Everyone has that favorite pair of jeans, the ones that seem to fit just right and make you feel confident every time you wear them. Maybe denim is your go-to for everyday wear, from casual to classy, as it is for us! A great pair of jeans or a chic jean jacket combine style and function in a way that not many other pieces of clothing can (except the Little Black Dress, of course!). The Live Creative Studio team is passionate about sustainability and also committed to looking good. So, we made a list of […]
Read MoreGuest blog by: Ryan Nielsen of Eco-Stylist with contributions and edits by Claire Attkisson of Live Creative Studio. Why Sustainable Brands Need Your Support When you look good, you feel good. Many people would agree with that statement. Let’s take this logic one step further, perhaps feeling good about what you wear is about looking sharp and wearing your values. Maybe it means wearing clothes you actually feel proud of—knowing that your purchases benefited people and the planet. That your spending power is driving real change for good in the world. Turning the tide towards more sustainable fashion may seem difficult, […]
Read MoreBy Guest Blogger: Valerie Smith with contributions by Claire Attkisson Yuglet is a woman-owned outdoor clothing start-up— born from a heritage and love for Shetland wool and inspired by the adaptability and character of the companies namesake, Scotland’s yuglet sheep. Yuglet’s mission is to support Shetland Island crofters and British Isles centuries old sustainable farming communities by creating superior hi-tech wool fleece for the outdoor enthusiast market. Yuglet Needs Your Help As a start-up, Yuglet is looking for outdoor enthusiasts to test their products. If you are an avid outdoor adventurer or a weekend warrior and would like to be […]
Read More